The eCool is a device focused on doing one and one thing only: cooling your beer. Instead of being filled with ice (like a cooler) or plugged into a wall outlet (like a fridge), however, it’s designed to be buried on the ground. No, really. Drinksflow is one of the UK’s largest distributors of branded beer cooling equipment, working together with some of the industry’s most well-known manufacturers to keep your beer at the right temperature, keeping your customers happy.

Described as an “earth cooler,” you put warm cans of beer (or any canned beverage) inside eCool’s multiple chambers, bury it on the ground, and let the temperature of the soil a few feet down keep it chilled. We’re guessing this will work best in areas with cooler-than-tropical climates (it’s a Danish invention), although it will be interesting to see how it fares in different parts of the world. Yes, the fridge is the perfect place to stash all your beer, so you can always have a cold one on tap any time you get the inkling for a drink. It works when you live alone. When you have roommates or a family, though, everyone else may have a different idea about what should be taking up room in the fridge. The Biersafe offers an alternative way to stash your beer while keeping it cold. INSULATED,KEEP CANS COLD: Two layers of thermal insulation ensure your last sip’s as cold as the first.Grab a drink and tee it up. Suitable for 12 ounce cans and bottles of beer, soda or sparkling water. Or any other beverage you want to drink. We can supply under counter beer coolers, beer cooling equipment and general bar coolers across the UK. UNIQUE GIFTS FOR HER HIM :This drinking accessory beer cooler is ready for sporting events. Make a great gift for the beer lover in your life. This is convenient and holds the perfect amount of cans to grab a chair and meet friends at a park. Unique gift for your family and friends on Christmas and birthday, and express your concern to them. Load up your beer sleeve and enjoy your life!