Japan's Hello Kitty resolves bunny battle with Miffy". Radio Netherlands Worldwide. Archived from the original on June 23, 2011 . Retrieved June 16, 2011.

Mimmy White is Hello Kitty's cute twin sister and playmate. Mimmy wears a yellow bow on her right ear while Kitty wears a red bow on her left and is also mouthless like her sister. Mimmy seems to have a slightly less outgoing, but more polite and thoughtful personality than Kitty does, and they seem to highly enjoy each other's company. Anyone would describe Mimmy as shy and very girly. Mimmy's hobbies include sewing and dreaming of marriage. Hello Kitty gets a new boss after 60 years". The Guardian. Agence France-Presse. 13 June 2020 . Retrieved 13 June 2020. Kollewe, Julia (November 4, 2010). "Miffy biffs Cathy in Kitty copycat case". The Guardian. London . Retrieved May 16, 2011. In late 2003, Sanrio won the "Top Brand with a Conscience" award from the Medinge Group of Sweden for its communication principles. [18] The company has partnered with UNICEF since 1984. In 2006, Sanrio launched Sanrio Digital together with Typhoon Games to expand to the Internet, online games, and mobile services. 2010 was Sanrio's 50th anniversary. In conjunction with this, Build-A-Bear Workshop released limited edition stuffed toys of several Sanrio characters, including Hello Kitty, Chococat, My Melody and Keroppi. [19] Little Twin Stars is a pair of characters made by Sanrio. The little brother is called Kiki while the elder sister is called Lala. Kiki has blue hair, while Lala has pink hair (sometimes, Kiki's hair is brown, while Lala's hair is blonde). Both have a birthday of December 24. They were introduced in 1975 and enjoyed popularity in the early 1980s.Jewelpet was also adapted into an anime metaseries in 2009, which was also produced by Studio Comet, spanning 6 official seasons and one theatrical movie, making it the longest-running anime adaptation of a Sanrio franchise in history. Allen, Sarah (29 August 2014). "Is Hello Kitty A Cat? Sanrio Doesn't Know" . Retrieved 29 August 2014.

From 1977 to 1985, Sanrio produced movies through their Sanrio Films label. After A Journey Through Fairyland, Sanrio switched gears and started doing short films, OVAs, and TV shows based on their characters. In 2006, Sanrio announced they are again going to do feature-length films. Jewelpet ( ジュエルペット, Juerupetto) are a group of animal characters created in 2008 as a joint-venture between Sanrio and Sega Toys. There are 39 characters in the franchise and each of the animals are named after famous birthstones, minerals, and jewels. They each have a different kind of sparkling jewel for their eyes, used for casting special magic called "Jewel Flash". They belong to magicians and live in a mystical place called Jewel Land, attend a school to learn more about magic, and each of them are paired with their own human partners. The main Jewelpets in the series are Ruby the white Japanese Hare (whose birthday is on July 29), Sapphie the blue and yellow Cavalier King Charles spaniel (whose birthday is on September 1), Garnet the pink Persian Cat (whose birthday is on January 8), and Labra the pink and white polar bear (whose birthday is on December 27).Shintaro Tsuji, CEO, Sanrio - CNN.com". edition.cnn.com. Archived from the original on 2014-11-05 . Retrieved 7 November 2022. My Melody is a little girl rabbit who always wears a red or pink hood that also covers her ears. Her birthday is on January 18. My Melody's rival is Kuromi. Sanrio Inc. is Sanrio's American subsidiary. Sanrio Inc. has offices in South San Francisco, California, and Torrance, California. Sanrio's first Western Hemisphere store opened in San Jose's Eastridge Mall. In 2008, Sanrio opened its high-end boutique called Sanrio Luxe in New York City's Times Square. In the Western Hemisphere, Sanrio character-branded products are sold in upwards of 13,000 locations including department, specialty, and national chain stores and over 85 Sanrio boutiques. In April 2010, the first and only Sanrio-licensed eatery (Sanrio Cafe) in the U.S. opened at Pearlridge's Downtown phase in Aiea, Hawaii. Besides selling character goods, Sanrio takes part in film production and publishing. They own the rights to the Mr. Men characters and Japanese licensing rights to the Peanuts characters. Their animatronics branch, called Kokoro Company, Ltd. ( kokoro being Japanese for 'heart') is best known for the Actroid android. The company also runs a franchise of KFC in Saitama Prefecture. Sanrio publishes many books featuring its own characters. It also publishes art books (for instance, those by Keibun Ōta). Sanrio publishes books in many languages, including Japanese and English. Sanrio published video games in the early 1990s under the name Character Soft.

Hello Kitty ( ハローキティ, Harō Kiti) is the best-known of Sanrio's fictional characters, created in 1974. Hello Kitty is drawn simply with a trademark red bow. Registered in 1975, Hello Kitty is now a globally known trademark. Hello Kitty has been marketed in the United States from the beginning and has held the position of U.S. children's ambassador for UNICEF since 1983. The brand rose to greater prominence during the late 1990s when several celebrities such as Mariah Carey adopted Hello Kitty as a fashion statement.Dawson, Chester; Kanna Takeuchi (November 4, 2010). "Miffy, Hello Kitty Take Bunny Beef to Court". Wall Street Journal . Retrieved May 16, 2011. a b c d e "Summary of Financial Results for the Fiscal Year Ended March 31, 2013 (FY2012)" (PDF). Sanrio Co., Ltd. May 15, 2013 . Retrieved March 30, 2014. By pursuing their intellectual curiosity with passion and determination, Anrio can achieve great success and make a profound impact on the world. Personality Traits of the Name Anrio