We may revise and update this EULA from time to time in our sole discretion. All changes will be posted at your Device or through update with reasonable period before they become effective. They deemed to be accepted by you unless you have notified us of your refusal within the above-mentioned period. In case of refusal you can terminate the EULA with immediate effect. In all other cases the updated EULA applies to all access to and use of the Device and the Smart Services thereafter. Percentage luminance drop at 20 degree vertical angle from the centre of the screen with 100% white output No waiver of by Hisense of any term or condition set forth in this EULA shall be deemed a further or continuing waiver of such term or condition or a waiver of any other term or condition, and any failure of Hisense to assert a right or provision under this EULA shall not constitute a waiver of such right or provision.

This cookie is set by Bazaarvoice. This is a session cookie used for internal Bazaarvoice web analytics to be correlated to the same user browsing session for interactions within a particular client domain. Percentage luminance drop at 20 degree vertical angle from the centre of the screen with 50% white output Percentage Luminance drop at 35 degree horizontal angle from the centre of the screen with 50% white output Calibrating the Hisense 50E77HQTUK QLED Gaming Series TV can improve its overall performance and picture quality. The TV’s picture settings can be adjusted using professional calibration tools, or users can utilize the built-in calibration options to fine-tune the TV’s settings for their viewing environment. Software Updates To learn about how Hisense protects and handles your Personal Data and other information when you use the Smart Services, visit our Data Protection Policy (available at your Device first setup process or go to “Home” screen, select “Settings”, select “Support”).

A cookie set by YouTube to measure bandwidth that determines whether the user gets the new or old player interface.

The Hisense 50E77HQTUK QLED Gaming Series TV does not feature MicroLED technology. MicroLED is a newer display technology that offers better brightness, contrast, and color accuracy than traditional LED displays. However, MicroLED TVs are still expensive and yet to be widely available. QLED Technology Max light output HDR (high dynamic range) while displaying a live scene and white square taking up 10% of the screen (measured in Nits) The Hisense 50E77HQTUK QLED Gaming Series TV is designed specifically for gamers and shows in its performance. The TV’s Game Mode reduces input lag and improves response time, making it an excellent choice for gaming. The TV’s Quantum Dot Technology and Dolby Vision HDR also provide exceptional color accuracy and contrast, enhancing the overall gaming experience. The TV’s 60Hz refresh rate ensures smooth and seamless motion during fast-paced action scenes. Picture Settings You may not use any portion of the Device for any other purposes other than as permitted herein, including but not limited to illegal activity, to make solicited and/or unsolicited offers or advertisements, to impersonate or falsely claim affiliation with any person or entity, to misrepresent, harass, defraud or defame others, to post, upload, transmit or disseminate any obscene, unreasonably offensive or any other unlawful material, or any information that may negatively impact our reputation, goodwill and/or the Smart Services, nor for any commercial purposes. Except as expressly permitted by this EULA, and except to the extent provided for by applicable laws, you may not disassemble, reverse engineer and/or tamper with the Application(s), or transmit hidden or malicious code or to collect information of other users through the Application(s). You are not permitted to copy, edit, modify, alter or create a derivative work of, reverse engineer, decompile or otherwise attempt to extract the source code of any Application, unless expressly permitted by us in writing, or to the extent permitted under the laws applicable to you, and you will not permit or grant a license to any third party to do so. You may not take any action to interrupt the functionality of or tamper with the Materials contained in or provided through the Smart Services or its servers or to unreasonably affect others’ enjoyment of the Smart Services in any way. You may not in any manner attempt to gain unauthorized access to 1) any portion or feature of the Device; 2) the Smart Services, or any other systems or networks connected to the Device; 3) the Smart Services or to any Hisense controlled server; or 4) to any of the Applications, Materials, or other services offered on or through the Smart Services. Explore Comet and discover a constellation of products from washing machines and fridge freezers to air fryers, 4K TVs, laptops, consoles and more - it’s easy to find everything you need for your home in the Comet universe.The Hisense 50E77HQTUK QLED Gaming Series TV offers a wide range of picture settings, allowing users to customize their viewing experience. These settings include options for adjusting brightness, contrast, color temperature, and more. Additionally, the TV has many pictures presets, such as Movie, Sports, and Gaming, optimized for different viewing scenarios. Sound Settings ARRAffinity cookie is set by Azure app service, and allows the service to choose the right instance established by a user to deliver subsequent requests made by that user. The Hisense 50E77HQTUK QLED Gaming Series TV features QLED technology, which stands for Quantum Dot Light Emitting Diode. This technology uses tiny nanoparticles called quantum dots to enhance the TV’s color gamut and brightness. QLED displays offer a better overall picture quality than traditional LED displays and are more affordable than OLED and MicroLED displays. Ambient Mode The Hisense 50E77HQTUK QLED Gaming Series TV is an excellent value for money, given its high-quality picture and sound, advanced features, and affordable price. It is highly recommended for customers looking for a TV that offers excellent value for money. Size Options The TV’s sound settings are also highly customizable, with options for adjusting bass, treble, and other sound settings. The TV also has several sound presets, including Music, News, and Movie, optimized for different content types. Network Settings

The Hisense 50E77HQTUK QLED Gaming Series TV has a standard one-year warranty covering any manufacturing defects. This warranty is in line with industry standards, and most customers do not have any issues with the TV’s performance or quality. VS Other Brands This cookie is set by the Bazaarvoice. The cookie allows internal Bazaarvoice web analytics to be correlated to the same user for interactions across the Bazaarvoice network.Materials” collectively means any Content, Submitted Content (where applicable and as further defined herein), messaging, blogging, chatting, social networking, information, advertising and/or internet links, etc., accessible or delivered through the Device. All Applications and Materials are owned and/or licensed by and from Hisense or by and from third parties, as applicable, and may be protected by any Intellectual Property Rights and/or applicable laws. From time to time, we may directly offer and make available to you certain Smart Services. Your use of such Smart Services shall be subject to this EULA. Smart Services may be provided locally subject to local laws and regulations and, depending on your residence, location and network availability, the types and levels of the Smart Services available may be limited. The EULA for the use of such Smart Services may differ for each different country, region or market, and are subject to relevant local, country and regional laws and regulations. All Smart Services are provided solely for your personal use in connection with your use of the Device. You may not use any Smart Services in a manner that has not been expressly authorized herein. Without limiting the foregoing, except as expressly permitted by this EULA and/or applicable laws and regulations, you may not modify, copy, re-publish, upload, post, transmit, translate, sell, create derivative works of, exploit, or distribute in any manner or medium any of the Smart Services accessed through this Device. The Hisense 50E77HQTUK QLED Gaming Series TV features HDR technology, which stands for High Dynamic Range. This technology expands the TV’s color gamut and increases the contrast ratio, resulting in a more lifelike and immersive viewing experience. The TV supports different HDR formats, including Dolby Vision HDR, considered the most advanced and provides the highest picture quality. OLED Technology