Quality Street is 84 years old and as popular today as it has ever been, but that doesn’t mean the brand hasn’t changed over the years. Today’s news is the latest exciting instalment in the Quality Street story and we hope it will make the brand feel closer to all its fans, old or new. Today, around 12 million Quality Street sweets are made every day at the peak of season at Nestlé Halifax.

Nestlé unveils Christmas 2021 confectionery range

From today, Quality Street fans no longer need to leave their street, home or even their armchair to buy personalised tins of their favourite sweets, as the brand announces a new webshop - www.qualitystreet.co.uk. Ellie Dent said: “This year’s marketing campaign is all about how Quality Street can make moments more memorable and build togetherness with friends and family, whatever your chosen definition of family is. This is reflected in our television ad, which features real-life groups of family, friends and couples.The webshop is not the only innovation from Quality Street in 2020. Earlier this year, Quality Street Intrigue, a range of indulgent truffles inspired by classic flavours from the brand, hit stores nationwide. The full range of Quality Street and Quality Street Intrigue is starting to appear in stores from now, with promotions running right up until Christmas itself. Best of all, you can tailor the contents precisely to your liking, whether that means nothing but purple ones, a tin full of the new honeycomb crunches, or a feast of fruit crèmes.

Quality Street - Assorted Chocolates Bulk Sharing Pack 2 KG

New for 2022 is an exclusive sweet, Honeycomb Crunch, available at the 18 participating John Lewis stores. The smooth honeycomb-flavoured truffle contains crunchy honeycomb pieces, covered in mouth-watering milk chocolate. We love that shoppers can also personalise their tins, making them an exceptional gift for the festive season." Quality Street is the number one seasonal brand, and we’re incredibly proud of that, but it’s also the perfect gift at any time. That’s why we are making it easier than ever to create and personalise your Quality Street experience. For instance, does your family vie for the Green Triangles and Caramel Swirls while Toffee Fingers are left in the tin? Now you can avoid debate this year and create a mix that everyone will love. will be a Christmas unlike any other, when familiar traditions become more important than ever. I’m pleased that through the webshop, we’ll be able to bring Quality Street to more people and help bring friends and family together even if, for now, they may be physically apart.Lisa Cherry, Lead Christmas Buyer at John Lewis, said: "We are thrilled to have our Quality Street personalisation stations returning to 18 stores this year. We know our customers celebrate a range of moments across the festive period. Nestlé is the world’s largest food and beverage company. With more than 2,000 brands ranging from global icons to local favourites, we are present in 191 countries around the world.