Finding the right levers so you can beat the giants (i.e. the huge, established market leaders in your industry) who have much more resources, experience and capital than you. Bet-David advocates using social media as a key marketing tool to engage your audience, shape your story and influence public opinion. Remove a step. How would the process function without that step? If the process is not affected, take it out In The 5 Love Languages, Gary Chapman divides the ways you give and receive love into 5 categories:

There are several strategic elements that determine if your business will grow, stagnate, or even collapse. To scale up and achieve exponential growth, you must: Shortform note: Bet-David suggests that small companies grow incrementally to take down their large competitors, but he doesn’t specify what sort of growth companies should try to achieve. Small companies might grow competitively by committing to superior customer service. Their small size allows them to have more personal interactions with their customers, which boosts customer satisfaction and competitiveness.) Tactic #2: Tell Your Story Effectively But to be great at processing problems, you need to take responsibility whenever you can. Great processors see their role in whatever problem has occurred. To achieve success and fulfillment, you must handle thousands of problems and decisions. Hone your problem-solving skills to get better outcomes and pre-empt problems in the future. This requires that you: I will not compromise on speed, execution, or efficiency. I don’t care how much bigger we get; I want speed, I want execution, I want efficiency. I am greedy in these three areas. I want them all.”Ive never thought about how you can plan for your next 5-10-15 moves ahead and win the game of life.

No matter what your line of work, staying successful means working well with other people, whether they are clients, customers, employees, investors, partners, or outside vendors.Whenever I’m in my office, I turn to them constantly for counsel. They are people with whom I like to process issues on all levels: economics, competition, strategy, politics, and my personal life. Seeing these ten luminaries together is a constant reminder to me to embody ten heroic traits.

This book captures the lessons he learned from his own experiences, successful people he met/studied over the years (e.g. Sheryl Sandbert, Bill Gates, Ray Dalio, Robert Greene, Kobe Bryan) and his insights after reading >1,500 business books. Instead of reacting emotionally to problems, use the Investment Time Return (ITR) formula to reach an objective conclusion. Power plays can determine if you emerge a winner or loser. Master your strategic maneuvers to beat established incumbents, frame your story, and leverage social media. This move is about: Narrator just goes on and on, making the most basic, obvious and simple things sound like he invented something groundbreaking. Choose a process. One of the best ways to identify a potential business is to find a flawed process that you can improve upon

We may even start to think, “Hey, what’s the point in saying I’m going to do something big if I’m not going to follow through? Better to just aim low and play it safe.” Partner with competitors that share an enemy. Look for synergies with Goliath’s enemies and build strategic alliances

Playing out strategies, seeing the hidden consequences, and sequencing a series of moves to permanently solve problems Don’t complain that the game is rigged. Instead, find a game in which you have a differential advantage.”

Table of Contents

Did you get that last sentence? You must act like a great company (or a great entrepreneur/intrapreneur) long before you ever become one. Are you following? Let me explain. When you’re small, make yourself appear bigger. Don’t shy away from the challenge and compete as though you’re the one with the advantage