Next into the Den was Wiltshire-based Amelia Gammon, CEO and Founder of Bide, a company doing good for people and the planet by empowering the untapped workforce to be a production powerhouse. Trade mark applications are judged on a case by case basis. The IPO uses a worldwide trade mark classification system that groups together similar goods or services into 45 different classes. When applying to register a trade mark, you must use the classification system to specify the goods and/or services you'll be using it on. The youngest entrepreneur ever to enter the den was so young that he wasn’t even allowed to stay after delivering his pitch. Shaye Sharma and his Football Billionaire board game really impressed the dragons, with Peter Jones ultimately winning the negotiations with Sharma’s father, who took over the reins when Shaye left the den. A company’s name can influence a brand's perception and desire, which over time can become your company’s most valuable asset. So, it’s always good to consider Intellectual Property (IP) within your business planning.

darrenbizzle2 typed: "Steven and Touker should get a room #dragonsden." @abbeylouuu asked: "Why do Toukker & Steven have so much beef #dragonsden." @CurlyShirley02 added: "#DragonsDen Steven and Touker need a pair of boxing gloves each." But @BaileyyThomass said: "Love the banter between Steven and Touker #dragonsden." The couple unfortunately left the Den empty handed after Peter Jones declined the couple’s counter-offer of 20%. Let's get into the granular detail here: how are trade marks classified and are there rules around using your name, or the name of a country, in your trade mark? While the dragons loved Emedi’s products as well as the plastic-free Nuddy brand, it was her grasp of the numbers which resulted in her walking out of the den empty-handed. Launched in 2018, Nuddy is a sustainable lifestyle brand that makes shampoo bars, moisturising soap bars, body scrubs, clay and acne enzyme face masks and candles, sustainably and plastic-free. Nuddy also has a plastic-free full body razor, which won The Independent’s best buy award in 2021. The den was electric this evening as Touker Suleyman and Steven Bartlett’s boxing match played out on TV. Suleyman didn’t take kindly to being “interrupted” by the Diary of a CEO podcaster when questioning Nuddy founder Kassi Emadi over her business’s financials, and he sure let him know it. In this blog, I want to focus on two of the pitches - Caribe Coffee Company and Neo Walk - and the IP challenges the entrepreneurs faced when they presented their ideas to the Dragons. Wake up, Dragons!I thought it would help increase my mental alertness and just give me consistent energy levels throughout the day, but I often found I was just experiencing horrible side effects like jitters, crashes, exacerbated anxiety symptoms.

However, the attention turned away from the budding entrepreneurs as Touker and Steven got into a bit of a face-off, leading to viewers assuming there was 'beef' between the pair. They were seen clashing as business hopeful Cassie explained her plastic-free toiletry company to the dragons.Happy Valley's James Norton finally reveals how explosive fire scene was filmed - and he wasn't in it Cassie suffered a bit of a stumble when she was quizzed by her potential investors over her annual earnings before revealing she had made losses on the eco-friendly brand, leaving the dragons interrupting each other in a bid to find out more. However, Steven, 30, and Touker, 69, ended up rowing between themselves.

While the Dragons were captivated by Wilmer and Elle’s mission, they had some tough questions about the couple's brand. The Dragons wondered if the brand truly encompassed Caribe Coffee Company’s unique selling point and mission. Steven Bartlett and Peter Jones suggested changing the name to 'Wilmer's' or 'The Honduras Farmer'. Peter did pause to question a game that David was looking to call ‘four in a row’ or ‘row of four’, keen to find out if his twist on a classic game was allowed. David confirmed that although he was able to reproduce the well-known game, it couldn't be described as ‘ CONNECT 4’, because it is a UK trade mark. If this registered term was used without the owner’s permission, the owner would be able to take legal action. This system helps our trade mark examiners process your application. For example, you can’t trade mark words that directly describe what you sell or the service you offer. If you try to trade mark the name 'Apple' for a shop that sells apples, your application would be rejected. But it turned out to be a great name for a certain Californian tech company.

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hollyfrances__ tweeted: "What is going on between Steven and Touker swear it’s getting worse and worse each episode #dragonsden." @mochivminie wrote: "The tension between touker and steven in tonight’s episode of dragon’s den bro…" @shahin_lisa said: "Quite a bit of tension between Touker and Steven tonight," to which @RuthSwindells replied: "Just thinking the same. Real tension!"

Before we dive into the details, I discovered that Amelia owns a series of trade marks. A series consists of up to six trade marks in a single application. For a series to be acceptable, the marks should:If you are considering applying for a series of trade marks, it’s recommended that you read our trade mark series guidance and/or speak to an IP professional beforehand. A friend mentioned that matcha was caffeinated and it had loads of other health benefits. Obviously, this sounded way too good to be true but when I did try it, it really had a almost life changing effect on me." Amelia has protected the word ‘Bide’ and company logo under class 35 (retail services in relation to cleaning articles). An expert’s opinion John Cho of KPMG Enterprise likes both the business model and the uniqueness of the product.