News from Dezeen Events Guide, a listings guide covering the leading design-related events taking place around the world. Plus occasional updates. Dezeen Awards China Made with 75% less plastic, Cif ecorefill simply attaches to the current Cif Power & Shine bottles. Through its innovative technology, it seamlessly releases the super-concentrated product into the bottle, which is filled with water at home. The ecorefill contains a 10x concentrated formula, delivering the same superior clean for which Cif is known and loved. By reusing the bottles, Cif hopes to reduce the amount of trigger sprays being disposed of, which are problematic to recycle as many companies aren't equipped to deal with them. This announcement may contain forward-looking statements, including 'forward-looking statements' within the meaning of the United States Private Securities Litigation Reform Act of 1995. Words such as 'will', 'aim', 'expects', 'anticipates', 'intends', 'looks', 'believes', 'vision', or the negative of these terms and other similar expressions of future performance or results, and their negatives, are intended to identify such forward-looking statements. These forward-looking statements are based upon current expectations and assumptions regarding anticipated developments and other factors affecting the Unilever Group (the 'Group'). They are not historical facts, nor are they guarantees of future performance. Daily updates on the latest design and architecture vacancies advertised on Dezeen Jobs. Plus occasional news. Dezeen Jobs Weekly

While trigger sprays are designed to last for 15 uses, which would be an average of five years, instead they are generally thrown away after just one use. News about our Dezeen Awards programme, including entry deadlines and announcements. Plus occasional updates. Dezeen Events Guide All prices quoted are Recommended Retail Prices. Retailers are free at all times to set their own retail prices. Unilever UK’s new Five Point Plastic Plan – Get Plastic Wise #GetPlasticWise Jul 2019 --- Hot on the reusability trail, Unilever has launched Cif ecorefill – a new at-home technology that allows consumers to refill and reuse their Cif spray bottles “for life.” Made with 75 percent less plastic, Cif ecorefill simply attaches to the current Cif Power & Shine bottles and seamlessly releases the super-concentrated product into the bottle, which is filled with water at home. The ecorefill contains a 10x concentrated formula, delivering the same high-quality as before. Cif is committed to enabling people to use their Cif Power & Shine trigger spray bottles for life. If the trigger spray breaks, customers can call the Cif careline to receive a new trigger spray delivered free to their home.Our research shows that two-thirds of us feel guilty when we throw away plastic and shoppers are looking for easy switches that can have a positive impact on the world around us," she continued. The ecorefill innovation is a key proof point for Unilever’s new ‘Get Plastic Wise’ campaign, which is a holistic approach to rethinking plastic and reflects Unilever’s commitment to seeking out ways to innovate across all of our brands and develop solutions that allow us to use less, better or no plastics,” she adds. Gemma Cleland, Vice President, Homecare, Unilever UK & Ireland, said: “The launch of Cif ecorefills is a game-changer when it comes to reducing plastic waste in the products we use to clean our homes. Our research shows that two-thirds of us feel guilty when we throw away plastic and shoppers are looking for easy switches that can have a positive impact on the world around us. We think there’s no better place to start than in the home. By keeping a bottle of Cif and refilling and reusing it over and over again, consumers can reduce their consumption of single use plastic.” The move comes as UK demand for less plastic and more refillable and reusable solutions is on the rise, with 62 percent of people saying reuse is even more important to them than recycling, Unilever reports. Meanwhile, more 83 percent of people wish they had access to more refillable products and, furthermore, only 16 percent are currently buying refills.

We think there's no better place to start than in the home," Cleland added. "By keeping a bottle of Cif and refilling and reusing it over and over again, consumers can reduce their consumption of single use plastic." News about our Dezeen Awards China programme, including entry deadlines and announcements. Plus occasional updates.

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The launch of Cif ecorefills is a game-changer when it comes to reducing plastic waste in the products we use to clean our homes," said Gemma Cleland, vice president of homecare at Unilever. Unilever aims to produce all its ecorefill and spray bottles from 100 per cent recycled plastic by the end of 2020. Once the original bottle of cleaning product is finished, users can attach the Cif ecorefill to the bottle to release the highly concentrated product into the bottle, which they then fill with water to dilute.