Sugar, 𝐌𝐢𝐥𝐤, Cocoa Butter, Cocoa Mass, Skimmed 𝐌𝐢𝐥𝐤 Powder, Whey Permeate Powder (from 𝐌𝐢𝐥𝐤), Vegetable Fats (Palm, Shea), 𝐌𝐢𝐥𝐤 Fat, Modified Starches (Tapioca, Maize), Emulsifiers (E442, E476), Flavourings, Maltodextrin, 𝐌𝐢𝐥𝐤 Chocolate: 𝐌𝐢𝐥𝐤 Solids 14 % minimum, Cocoa Solids 25 % minimum, Contains Vegetable Fats in addition to Cocoa Butter Angus Vine, Creative Director at VCCP London added: “Cadbury Secret Santa is a real Christmassy magical labour of love so we’re all buzzing that people can now access it from anywhere in the country. Walking to the shops, standing at a bus stop, wherever you see one of our posters you can get inside the postal service and send someone some secret free chocolate. Merrrrrry Christmas!“

Today, the nation’s favourite chocolate brand, Cadbury, launches its iconic ‘Secret Santa Postal Service’ . The hotly anticipated festive activation will pop up in digital and static posters across the country for six weeks until Christmas Eve. On a mission to unite the nation around a simple gesture that echoes the true spirit of Christmas, Cadbury will be inspiring people to send a free chocolate bar, in secret, to someone special. Unwanted Food or Drink Products - Once supply conditions are broken, there are a number of factors outside of our control that can affect the quality of a product. Therefore perishable goods such as food and drink cannot be returned. The Cadbury Secret Santa postal service will run from today for six weeks until Christmas Eve across UK TV, VOD, Cinema, OOH, DOOH, Social, Print, Radio and Digital. The posters and wider campaign media were planned and booked by Carat. A consumer PR campaign will also support the campaign run by Ogilvy PR. For reasons of hygiene and safety, personal grooming products, cosmetics or items of intimate clothing cannot be returned. At the heart of the integrated campaign, developed in partnership with agency of record, VCCP London and production partners Bernadette and Girl&Bear , lies hundreds of digital 6-sheet, static and flyposters that will be popping up across the UK on bus stops to train stations and from quaint little towns to big cities. The posters will invite members of the public to send chocolate secretly to someone special, for free, simply by scanning a QR code. Each digital poster will also feature a charming Cadbury Secret Santa postie who will hold up a range of welcoming signs from his Cadbury post room and explain what the ‘Secret Santa Postal Service’ is and how the nation can take part in the generous ritual.

Mondelez has unveiled its Christmas 2022 range, with new festive treats for Cadbury, Oreo and Toblerone.

Cadbury has unveiled a sleigh-ful of new products ahead of the Christmas, as well as a brand-new look across its seasonal range. Emma Paxton, Senior Brand Manager for Cadbury Christmas said: “We are thrilled to be celebrating another year of selfless festive giving with Cadbury Secret Santa. It is so exciting that more people than ever before will be able to become Secret Santas by sending a small gift of chocolate secretly to someone special, especially this year where more people are in need of a little lift than ever before.”

Disclaimer

Subject to availability, people can choose from a range of products, including Cadbury’s original Cadbury Dairy Milk bar, and Oreo, Caramel, Wholenut, Fruit and Nut and Plant bars. Also available is a range of seasonal products from the winter range, including the Cadbury Dairy Milk Mini Snowballs bar and Cadbury Dairy Milk Winter Wonderland bar. All of the options are the standard size and available in shops. Finally, Cadbury Chunks tin, Heroes Who Am I?, Favourites Selection Box and Toblerone Selection Box will hit shelves in December. The bar is a traditional dairy milk bar topped with sugary, iced balls which add an extra layer of sweetness to the formula. If you've ever enjoyed a bag of Cadbury's mini snowballs then you are going to love this bar of chocolate. Chunk Collection, White Santa, Dairy Milk Advent Bar and Oreo Festive Colours will follow in November.