Strongbow Dark Fruit Cider, 4x440ml

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Option two would be a classic ‘western counties-style’ of cider. This is a cider made with specific varieties of apple that have been grown for centuries for the sole purpose of making cider. They contain large quantities of tannin, like you would get in a red wine but it’s not to the same extent of that but it does provide some mouthfeel, structure, boldness and some mouth-drying sensation called ‘astringency’. This is what people will call a quite dry cider. These are classic to Herefordshire, Somerset and Devon, and these are the apples that the likes of Westons and Thatchers use but they dilute their ciders so they’re sort of lightweight and gentle but you could have some more robust and full-bodied cider. Trends matter according to Molson Coors’ Mark Bentley. He says: “There is a real opportunity for outlets to drive more cider sales over the summer months. The key for suppliers and operators alike is to stay close to the latest consumer trends and deliver innovations that consumers are going to love.” Heineken to Re-Release Strongbow Original Dry Cider". Brewbound. 20 May 2018 . Retrieved 13 October 2020.

Strongbow Sirrus (5%ABV), was launched in summer 2005 to compete with C&C's Magners Irish Cider. Sirrus was formulated as a 'smooth' cider designed to be poured over ice, and was only available in bottles; it has since been discontinued. One gentleman who knows the cider category is The Ciderologist Gabe Cook, who is always armed with a fine moustache and bags of charm. He says if the food served at your pub is light, which would include fish, seafood or salads, you could serve an eastern counties-style cider while if the food is more robust, for example using meat, then a western counties-style cider would pair well but he stresses there are no hard and fast rules so try to keep it playful and experimental. Heineken acquired the rights to Strongbow in Australia from Asahi in 2020. [14] Production methods [ edit ] Now-discontinued original United States bottled version. The third choice would be a flavoured cider because it’s such an important part of the UK category today. Not all flavoured ciders have to be fruit ciders even though the vast majority are. I want to demonstrate fruit ciders don’t have to be incredibly sweet with artificial colours, flavours and aromas – you can actually use real fruits in clever quantities that marry and work with the ciders. Also, it doesn’t have to be dark fruit, of course, you could use elderflower or use something like hops, for example.”Strongbow was the highest selling cider in Australia and was the second-highest selling cider in North America as of 2012. [2] Belgian-produced Strongbow Gold was introduced in Europe in response to cider's growing popularity on the continent in 2011. Supplied in 30-litre key kegs, the 0.5% ABV cider “provides the option for anyone who is not drinking alcohol to enjoy a fresh, crisp and tasty cider that is dispensed on the bar, creating theatre and anticipation as the sparkling, golden liquid hits the glass”. Cook says cider has a completely unique flavour profile compared to beers and wines, and it offers a drinking opportunity for a variety of occasions. Yes, it can be the summer thirst-quencher but can also be that really refreshing drink, something to you have with a meal, something that you can ‘pop’ when celebrating, one to sit and savour, as examples. After years of robust growth, draught fruit cider plateaued in 2020 and then, in 2021, it slipped into decline,” explains Tim Williams, insights and innovation manager at Westons Cider. “It’s possible that interest in fruit cider has simply hit a natural ceiling. Equally, the growth of authentic apple serves indicates cider drinkers are increasingly getting behind the traditional products that have always been at the heart of the category. At the point of pour, the Thatchers Fusion Font infuses a micro measure of the selected fruit flavour into a pint of Thatchers premium apple cider, creating one of three freshly mixed ciders. As the cider is being dispensed through the Fusion Font it delivers a unique sensory experience of flavour and aroma. Your customers get the same expertly crafted apple cider, with a freshly-mixed infusion hitting the glass as one.

According to the recently released Westons Cider Report 2022​, which has been compiled largely in conjunction with data experts CGA, Kantar Worldpanel and IRi, apple variants are leading the way for on-trade cider sales as they regain ground lost throughout the pandemic and move towards pre-pandemic levels. The Ciderologist Cook summarises: “Pubs are missing out on an opportunity to capture a new type of drinker and a new experience that craft cider can provide. It can provide some of the experience of beer in terms of how it’s drunk but can also capture some of the flavour characters of wine. Cider is the ultimate thirst quencher on a warm summer’s day but it can also be so much more than that. There are so many different types and styles and flavours that can appeal to a whole range of different drinkers and this new wave of craft ciders means there’s a cider for everyone.”Bringing together three new Thatchers infused premium fruit flavours in a world first for cider, this summer it’s all about the Thatchers 3 in 1 Fusion Font, the new way of serving fruit cider. It brings craft and world leading innovation together for a great tasting, premium infused cider, with the heritage and provenance of four generations of Somerset cider making from Thatchers. Saving space in the cellar and at the bar, the choice of three infused premium fruit flavoured ciders comes to the bar in one single font, with one keg and one line, meaning lower maintenance, less space and more choice. Bulmers Crushed Red Berries & Lime Cider - 275 calories (500ml; 4.0 percent) 28g of sugar (5.6g of sugar per 100ml). Stodell, Hannah. "Heineken weakens Strongbow with abv cut". thegrocer.co.uk . Retrieved 19 September 2016.

Bentley also says the full-bodied Aspall Imperial Cyder is a perfect foil to rich dishes like lamb, pheasant and casseroles, as well as strong cheeses including Brie, Blue Stilton and Stinking Bishop and Aspall Organic’s earthy, rustic qualities make it an ideal accompaniment to Moroccan and Asian foods. Upshall, Emma (28 October 2020). "Heineken to buy Asahi brands, reunites global Strongbow portfolio" . Retrieved 11 November 2020. As summer approaches, ciders are always popular at pubs and Cook recommends potentially hosting cider festivals, which could be the method of drawing craft beer drinkers into the cider category.

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Strongbow is a dry cider produced by H.P. Bulmer in the United Kingdom since 1960. Strongbow is the world's leading cider with a 15 per cent volume share of the global cider market and a 29 per cent volume share of the UK cider market. [2] [3] Bulmer's is a subsidiary of Heineken International, the multinational Dutch brewer who also own the sustainable cider brand Inch's. [4] [5] [6] [7] He says: “I would go for a cider that’s been made with eating apples/dessert apples, which is sometimes called an ‘eastern counties-style’ of cider. Often, it’s quite good to do an analogy with wine because we are talking about a fruit fermentation so this one would be a little bit more white wine-esque. For a white wine drinker, this would be an easy substitution for somebody who doesn’t like beer but doesn’t want to have the high alcohol of a wine go to one of these lovely light, clean, crisp, fresh, acid-driven ciders. Something from Kentish Pip or Nightingale, or something like that, would be absolutely fantastic. Premium draught apple cider now accounts for more than one quarter of all draught cider sales (source: CGA data for Total GB On Trade, 52 weeks ending 29/01/22, Value Sales). To help outlets make the most of this opportunity, we expanded our premium offering further last year when Sharp’s Brewery collaborated with the Aspall Cyder House to launch Sharp’s Cold River Cider – a 4.5% ABV medium-dry apple cider with a light, crisp, and moreish flavour.” Flanagan, M. (23 September 2004). Clare, Richard fitz Gilbert de [called Strongbow], second earl of Pembroke [earl of Striguil] (c. 1130–1176), warrior. Oxford Dictionary of National Biography. Retrieved 28 May. 2018, from [2] Strongbow has long been one of the most popular ciders in the UK, and Dark Fruits is one of their most popular flavours. So, when a drink like this is launched at 0.5%, you kind of know that low-alcohol cider has hit the mainstream.

In the late 80s to early 90s Strongbow produced and marketed a double fermented cider "1080" – said to be its specific gravity. Ward adds: “The collaboration has shown it is possible to produce a full-bodied, alcohol-free cider and our decision to supply it on draught as an alternative format to the existing bottle options will support pubs and bars that are serious about offering genuine alcohol-free choice for customers and will do so in a sustainable way. This summer, Kopparberg unveils its first ever limited-edition label, with a disruptive design across Strawberry & Lime, Mixed Fruit and Pear. As these limited-edition designs hit the market, expect customer demand for the brand to increase, bringing additional excitement and engagement to the fruit cider category.In the same way, wine matches well with food, cider can do the same thing. Cook explains that because cider possesses characters found in wines such as acid, tannins, fruitiness and sweetness, food pairing is a great way to present cider. Archived copy". Archived from the original on 4 March 2016 . Retrieved 28 May 2011. {{ cite web}}: CS1 maint: archived copy as title ( link) [ titlemissing] Initial strong 'cidery' flavour from the fermented bittersweet juice with a hint of 'appliness' or cooked apple coming from the culinary fruit. [1] Kopparberg Strawberry & Lime - 275 calories (500ml; 4.0 percent) 50.5g of sugar per bottle (10.1g sugar per 100ml).