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Posted 20 hours ago

D.S. & Durga I Don't Know What Pocket Perfume 10 ml

£9.9£99Clearance
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ZTS2023
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jarroditshallbe - great point! I think part of the uproar about getting anything for free in perfume is that we as an audience are looking for a way to easily distinguish "content that is worth our time" from "content that isn't." I understand and empathize with that need because there is SO MUCH content about perfume out there to sift through. Whether or not I expressed it well in my article, I do think part of my motivation for writing was to say, "We all have to find ways to navigate the great wall of content that is available, and if you're a person who sees the act of receiving something for free as a method, that's ok -- but to me, I'm most concerned with the perceived quality of the review. Was I informed, entertained, or did I come away with something I didn't have before watching/reading?" PS. Blind buying a perfume is always the buyers responsibility. No one else’s. If you don’t like it, that’s on you, and hopefully you learn from it. I also strongly believe that if a reviewer has been paid for a review, they should make that very clear. While I do think it’s possible for a reviewer to be upfront about their feelings surrounding a perfume even if they’ve been paid to talk about it, I can understand why an audience member would want to skip watching or reading what is essentially an advertisement. Maybe it’s just me but have you ever bought a designer labelled item (clothes, trainers, accessories etc) from a charity shop and known that it would have retailed for hundreds of pounds?

But, somehow, we’ve assigned perfume reviewers the reverential task of being completely “impartial,” as if anyone who talks about an art form can be! and it feels a bit like this with reviewers and ‘product’… if you get something for nothing (rather than having to WORK for the price of that niche perfume) it becomes VALUELESS. Personally, I can’t understand why – or, at least, I can’t understand the demand behind that stance. My sarcasm there may lead you to believe I’m bitter about this. Truly, my writing here comes from a place of fascination over anything else. It is interesting to see this community talk about journalistic ethics while also entrenched in my own journalistic career. Part of me is simply glad to see journalism taken so seriously. I Don't Know What was created as fragrance enhancer with transparent radiance that gives any perfume a certain, as the French say, “Je ne sais quoi” (I don't know what). We love it for that but it's so much more, including one of the top selling perfumes in the DS & Durga collection. Worn alone or layered, this one is a hit. From the brand:It's special, like you have an aura around you that captivates you and it almost has something mysterious about it. You can not really explain it, just a I don't know what. Regardless of how seriously you take the art or craft of perfumery, there is undoubtedly an aspect of subjectivity about it, both from an art appreciation standpoint and a scientific one. This then also confirms the durability! At cold temperatures 8-10, when it is warm even more hours!

Polymathic - Just to be clear, I agree with disclosing in general as I said more than once in the article. I don't want to see any content creator (writer, videographer, whatever) intentionally mislead their audience. At the same time, I do feel that the community in general worries a little too much when we (the community) call out someone for not disclosing, say, a free sample. My point is that we sometimes treat that instance with the same relative degree of suspicion as we would a reviewer not disclosing they received money or multiple bottles or the like. It’s a little bit funny actually because I remember being quite overjoyed by seeing some YouTuber review a free spray sample. Why? Because one alternative of that is free full-sized bottle which almost always bring down the reviewer/influencer/salesperson’s credibility, personally. If you love roses and fresh-cut flowers, go for a rose perfume and make yourself happy. Love the smell of grass and live for hikes and camping? Look for a scent that’s labeled “earthy.” If your dream is to roll around a field of daisies, then the floral fragrance family is for you. Whether you think you like citrus fragrances, fruity perfumes, powdery perfumes, or warm vanilla scents, don’t worry about being too obvious—just get one and try it. Decide how intense you want it.Don’t misunderstand me: I’m all for transparency, and I admire a reviewer who informs their audience that they received a full bottle for free (though I couldn’t care less if they just received a free sample). I Don't Know What is such a polarising fragrance, people seem to either love it or hate it. I think what it comes down to is its use of synthetic ingredients Iso E Super and Civettone. If you like Molecule 01 or JHAG Not A Perfume then you will likely appreciate IDKW. We live in an age of pervasive and manipulative social engineering. We need higher ethical standards now more than ever, especially, on a “Subjective Craft”.

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